Written by Russell Brunson, Overnight Success Maker
This is a tool that we used to use in the past and forgot about for awhile. Recently, we started using it again for some of our campaigns and have been pleasantly surprised.
StumbleUpon is a network of over 10 million users. These users install a toolbar, and they have the ability to give a thumbs up or down to any website they are on. They can then click on the “StumbleUpon” button and it will find them more new sites that are similar to what they already like.
While the majority of the websites inside SU are free sites, you can also buy advertising inside of their network. When you do advertise with SU, make sure that you are not advertising your normal websites (squeeze or sales pages) or users will normally vote you down and you’ll stop getting traffic fast. Remember that you want to show them things that they want to view, and use that as a hook to pull them into your sales process.
So far, we have been having success with funny or motivational videos that people watch and share – we then have ads around it pushing to our products or an optin box to get their contact information.
Just remember that if people vote your content down within StumbleUpon, you won’t be seen, so make sure you give them awesome stuff, and then others will see it!
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