Internet Marketing Whiz Cracks “7-Figure Code”—Humiliates Competition during Biggest Launch of 2007
While most internet marketing gurus offered software packages to entice customers to buy Mike Filsaime’s “7-Figure Code” through their promotions, renegade internet marketer Russell Brunson shocked his competitors by offering a free 3-day seminar. This strategic move made Brunson the top affiliate for the course and prompted top internet marketers to participate in the seminar—including Filsaime himself.
Boise, Idaho – While most internet marketing gurus offered software packages to entice customers to buy Mike Filsaime’s “7-Figure Code” through their promotions, renegade internet marketer Russell Brunson shocked his competitors by offering a free 3-day seminar. This strategic move made Brunson the top affiliate for the course and prompted top internet marketers to participate in the seminar—including Filsaime himself.
During major product launches, internet marketers bundle bonuses with the product to convince customers to purchase through their promotions. Since most internet marketing information products range between $497 and $1497 with a 50% commission, payouts to affiliates can be huge. Combined with incentives by the product creator to motivate affiliates, competition can be fierce to grab as much of the pie as possible.
With this in mind, Brunson, owner of DotComSecrets, Inc. decided to think outside the box. “The idea for the free seminar came to me two days before the launch of the ‘7-Figure Code,’” says Brunson. “My friends had compelling bonuses, and I wagered that offering a free 3-day seminar at my office in Boise would motivate more people to buy through my affiliate link.”
The unorthodox move worked. As of July 10th, 117 people have bought Mike Filsaime’s “7-Figure-Code” course—priced at $497—through Brunson’s promotion. Seminar details are currently being finalized.
Brunson’s offer was so attractive that even Filsaime himself bought his own course so he can participate in the seminar. “As soon as I announced my bonus, Mike sent me an instant message telling me he was buying ‘7-Figure Code’ so he can attend, “Brunson recalls. Other internet marketing stalwarts such as Mark Joyner, Brad Fallon, and Keith Baxter contacted Brunson soon thereafter to participate in the seminar.
Russell Brunson is the CEO of DotComSecrets, Inc, a company headquartered in Boise, Idaho. Brunson is invited to speak at seminars all over the world and holds workshops teaching people how to make money online. He also sells internet marketing software and home study courses.
Click Here to obtain a free DVD where Brunson outlines his internet marketing blueprint you can use to create your own lucrative paydays.




